Web Services for Professional Artists

This site is devoted to supporting fine artists in their quest to establish an internet presence that stands-out from the herd, yet showcases their art in a positive and productive manner.

We will be sharing our thoughts about the importance of web design, and how a "good" web design is more than how the page looks; the over-all design must serve our artist client's needs.

We will also discuss how excellent design is only part of the story; and explain that you, the client, must contribute surperb content, and a well-crafted "Business Value Proposition" if you want your web site to be successful.

Art Marketing and Web Design

Our purpose is to help you effectively showcase your artwork via an internet-based marketing program. Our recommended program is based upon a "clean, straight-forward" web site design detailing your message, and effective use of electronic media such as email or RSS to actively communicate the message.

Your internet-based marketing program includes, a PLAN outlining your goals and objectives in terms of your internet-based marketing presence, a Framework - the web DESIGN which will deliver your message, and CONTENT - the words and images that tell your story and attract the clients you want.

A Few Words About Your Web Site Content

You must have, or develop if you don't already have, a "Business Value Proposition". Without an effective Business Value Proposition, you will not stand-out from the herd of similar offerings.

Your value proposition is a short and to-the-point statement setting your business apart from all competitors. A value proposition has to be what you DO and ARE. It can't be just what you SAY or WANT.

NOTE: this is not an easy task... we are still working on our value proposition!

"compelling internet marketing... delivering results"

Keys to Success for Your Web Site

The PLAN sets-forth your GOALS and OBJECTIVES.

The DESIGN is about how it LOOKS and WORKS.

The CONTENT is about the MESSAGE that YOU want to deliver.

Ask about our FREE Initial consultation to ascertain specific needs, goals, and other pertinent information required to begin the process of establishing a successful Web presence. Use the link below to email us today!

Looking for help with your web content? Contact us about website development services.

Web Development & Design Services

Service Descriptions

Navigation Structure

We will begin the design concept after you provide a site listing that clearly names the navigation points that you desire. For example:

• Home
• Services
• About Us
• Contact Us, etc

We will be happy to work with you to help develop the navigation points as part of your over-all web marketing plan.

Template Design / Main Content Areas

The design concepts are created with scalability and flexibility features.

• Creative concepts will conform to your specifications including color scheme, logo, and other required images.
• High quality website template designs consist of a full main page and full standard content page.
• The main content areas are structured with a common layout or content template that is ready to flow text.
• We do not create unique designs for the main content areas of each internal page.
• All website template designs are unique and designed to your satisfaction.

Looking for help with your web content? Contact us about our marketing consulting services.

Furnished Content

• The client must furnish content as a text file, carefully edited and proofread.
• Files must be named to coincide with each specific web page. Identify bolded and italic type where desired. We prefer to receive a pdf file showing text layout, in addition to the plain text content file.
• The fees include linking from specific points within text to other internal pages or third-party websites.
• Indicate links by underlining the linking point.
• Development of your pages will not begin until all text for all pages is provided.
• One round of minor text edits is permitted at the final approval stage.
• Edits for all pages must be provided at the same time.
• Additional change cycles thereafter carry additional fees at our standard hourly rates.

Production Schedule

• The client must furnish final text within five (5) business days of design approval.
• Logos and photos must be provided before design process begins.
• Designs must be approved or disapproved in writing within two business days of presentation (email is OK).
• Upon final development and approval, website will be uploaded to our server host.
• Production Time is typically 15-25 business days from navigation naming, depending upon approval stages and receipt of client-furnished text.

Photo/Image Selection

• Photos are selected during the design phase of every website.
• Photos selected from stock photo libraries of images and from Affordable Stock Photography are not included in the fees.
• Clients can furnish photos that are digital-ready for insertion, otherwise additional scanning fees apply. Client-furnished photos must be certified by client for copyright or license validity.
• Cropping photos and placement in document flow is at our discretion.

Client Logos

Your logo is the first impression you give to potential clients. The fees assume the client provides clean logo art on media or via email.

• Your company logo will be incorporated into the design.
• The fees do not include original logo design or rebuilding the logo art file. We will be happy to quote logo design work.
• Graphic logos should be designed to be used for the web, and for business cards, letterheads, presentations, etc.

Web Development Price Sheet

0. Initial Consultation

Initial consultation - FREE Consultation with prospective clients, to ascertain specific needs, goals, and other pertinent information required to begin the process of establishing a successful Web presence.

Depending on the scope and complexity of the site, these sessions can take anywhere from 30 minutes to one hour (1 hour maximum for free consultation) and can be conducted via email, or telephone.

1. Basic Business Web Site

Simple web site - $700 Includes initial design; layout is based on our template, basic style sheet. Header. Top menu. Footer. Body.

A “simple” web site includes the following top-level pages:

• “Home” page
• an “about us” page
• a “contact us” page
• and up to 4 images

ARTISTS: email us us for information about our special artists gallery site with provision for more images.

2. Small Custom Business Website

(“Web Presence”) - $1450

Usually used to establish a “web presence”. Contains a home page, contact information, an “about us” page and minimal information outlining products/services. Under 7 pages.

Custom web design from scratch. Custom graphic design.

• Header. Top menu. Footer. Body. Layout. Images. Contact form. CSS
• Basic optimization for IE browser.
• Setup
• Testing.
• Troubleshooting.
• Style sheet.
• Basic Search Engine Optimization.
• Twelve months of hosting and maintenance.

3. Medium Size Custom Business Website

(Good for Small Business use) - $2750

Usually used to allow an organization or Small Business to provide information about products or services they offer and to allow their clients to contact them easily via email. Small business can use a website to inform their clients about updates to their products and services or new offerings. Under fifteen pages.

• Custom web design.
• Custom graphic design.
• Style sheet.
• Header.Top menu. Side menu. Footer. Body.
• Layout. Lots of images. Photo gallery or menu.
• Service or product list.
• Contact form.
• News links.
• CSS.
• Basic optimization for IE browser.
• Setup. Testing. Troubleshooting.
• Basic Search Engine Optimization.
• Twelve months of hosting and maintenance.

4. Complex Web Site Projects

Mock-up and Initial Site Development - $400

Create a “look and feel”, high-level site mock-up. Demonstrating style, but no specific content. Includes preliminary style sheet. Header. Top menu. Footer. Body. Layout

• Home Page and Custom Web Pages - $95.00/page
• WordPress Option: Dynamic Website and Blog - $level of effort at shop rate
• Custom pages are those which require extensive components. Most often a site is developed using both custom and basic pages. We bill a custom page fee based upon coding effort; usually the home page and top-level topical pages.
• Basic Web Pages: $75.00/page
• Additional pages are billed at the Basic Page Rate.
• Shop Rate: $75.00/half-hour
• Data Entry:
  simple data entry work, such as large document transcriptions or database propagation, etc.
• Artwork Development
  artwork, logos, banners, animated graphics, etc
• Consultation
  consulting services, script configuration and installation, custom script development, etc.
• Site Maintenance
  Changes made to existing sites. Discount rate of $65.00/half-hour applies to sites designed by us AND hosted on our Web servers.
• Image Scans
  $25.00/each - includes minimal retouch

5. Domain Name Registration

$30.00 service fee + registration costs

Domains are registered in your name through an accredited Registrar.

6. Web Hosting

$30.00 per month – payable annually in advance

Hosting includes minor maintenance (1 page revision per quarter) + 1 free email account. Any excessive “bandwidth” use charges will be passed-through to the client + $75 administrative fee.

Looking for help with your web design needs? Contact us about our web design services.

About Us

Neil Miller - Manager

Mr. Miller has an extensive background in intellectual property management, contracts management, fine art licensing, management consulting and web site development for small businesses.

He is president of ArtVisions fine art licensing, a service of avidre, inc., and managing partner of ArtistsConsult, LLC.

He is also a photographer and web designer.